Millions of fans have come to know The Sausage Guy He's become a legendary cult figure and entertainer among celebrities and mobs of screaming fans who pop over to his cart when they get the late night urge for the "other white meat." Read More...
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The Sausage Guy
Millions of fans have come to know The Sausage Guy He's become a legendary
cult figure and entertainer among celebrities and mobs of screaming fans
who pop over to his cart when they get the late night urge for the “other
white meat.”
He has served everyone from Jerry Springer, Lenny Clark, and Jasper
White to The Phantom Gourmet.
His cart is visited by sports players, Hollywood celebrities, locals,
college students and baseball fans from around the world. "The Sausage
Guy" has become a Boston landmark and a "must see" tourist
attraction for thousands.
But who is he?
The Sausage Guy, also known as David Littlefield, can be
found on Boston's famous Lansdowne St. traversing until early morning
on Thursday, Friday, and Saturdays. He's also a fixture at all Red
Sox games. But it wasn’t always this way….
Having graduated from Curry College in 1991, David Littlefield started
his first concession business in 1993. He began by selling boneless buffalo
wings to Patriots fans at Foxboro stadium. After investing $600 in the
cart and securing a license, the first day was a complete bust! The next
week, David turned the fryolator into a steamer for hot dogs. By the
next home game, he had hot dogs and the now famous sausages. He quickly
became a staple of the landscape and was referred to by the masses as "The
Sausage Guy,” a name that has endured for more than 10 years.
After trying his hand at other professions, including radio advertising
and managing a rock band, David decided to work only for himself – turning
his side business as “The Sausage Guy” into a full-time gig. Suddenly,
you would find "The Sausage Guy" any place a late night or
lunch crowd gathered. In 1997, David secured his marquis location on
Lansdowne Street. And once on Lansdowne Street, his personality took
over.
It has been said, “'The Sausage Guy' has single-handedly change the
vending/concession profession." His creative marking schemes and
outgoing upbeat personality have continued to set him apart from the
others. From a marketing relationship with WBCN, the first Sausage Guy
commercial was born. He soon had a calendar, bumper stickers, hats, tee
shirts, and even a T.V. commercial. In May of 2003 David secured a deal
with his providers that enable him to privatize his own label. You can
now purchase Sausage Guy sausages online 24-7, with shipping available
anywhere in the U.S.
The Sausage Guy expands
In 1998, he took over his first restaurant, Three Clover
Pizza in South Boston. Six months later, he opened Salsas down the
street, creating a destination for authentic Mexican food in South
Boston. And in 2004, “The Sausage Guy” opened the first Sausage Guy
restaurant on Cambridge Street in Beacon Hill.
And When He’s Not the Sausage Guy?
On his "off" nights, it’s likely that David is home taking care of his three children, Jett, Sawyer and Grace, or spending some time with his wife Rosemary.
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